01
Diagnose partner inactivity
Separate affiliates who need support from those who are simply not a fit for the program.
Free eBook · 30 pages
Wake up the partners you already have.
A practical playbook for activating dormant affiliates and optimizing top performers so the partners already in your program start producing.
30 pages
Practical guidance and examples
~20 min read
Read once, reference later
Instant PDF
Available after the short form
Published by Bormerco's team, the people behind the MYAP software platform, running private-labeled affiliate programs since 1999.
What's inside
A practical guide you can put to work.
Use it cover to cover or jump directly to the part your program needs now.
02
Segment the partner base
Group affiliates by potential, behavior, and contribution so every message has a purpose.
03
Build activation campaigns
Use focused communication, offers, and creative to move partners toward their first conversion.
04
Optimize top performers
Identify the incentives and resources that can help productive affiliates keep growing.
05
Measure incremental progress
Track the changes that show whether activation work is creating additional value.
Who it's for
Built for the people responsible for program growth.
Programs with inactive affiliates
Your roster is growing faster than the number of partners producing results.
Affiliate managers
You need a repeatable process for deciding who to contact, reward, or re-engage.
Growth teams
You want to improve output from existing relationships before adding more partners.
FAQ
Common questions
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Want more of your partners producing?
Bormerco's team can help plan the activation work while the MYAP software platform gives you the controls and reporting to support it.